Privacy Policy

PROCESSING AND DELIVERY

We use your billing and shipping address to process and deliver your purchases, returns, and backorders. Additionally, we use this information to prevent fraud.

ADMINISTRATIVE COMMUNICATION

We use your email address and phone number to send you security alerts, shipping notifications, and other administrative messages. We also use this information to provide customer support and send you information about products, promotions, surveys, news, and events that we believe may interest you.

ACCOUNT CREATION

We use your email address to help you create, manage, and maintain an account on our Services.

 

CUSTOMIZATION

We utilize all information we collect to tailor our Services and product offerings for you. This includes remembering your information so that you don't have to re-enter it during your visit or the next time you visit our website. Additionally, we use this information to provide customized advertisements, content, and information. We monitor and analyze the effectiveness of our Services and third-party marketing activities, track aggregate site usage metrics, and track your entries, submissions, and status in any promotions or other activities on our website.

 

ANALYSIS AND IMPROVEMENT

We monitor and analyze trends, usage and activities to improve our Services and product offerings. We also use this information to provide, maintain, and improve our products and Services, including customer service.

 

PURCHASE RECORDS

We record purchases that you make through our Services.

 

COMMUNICATIONS

We allow you to post comments and communicate with us through our Services, including on our social media pages. Additionally, we facilitate the connection of third-party services or applications, such as social networks.

 

TRANSACTIONAL PURPOSES

We facilitate transactions and payments.

 

FRAUD PREVENTION

We protect against fraud and unauthorized transactions, including by identifying potential unauthorized users and/or hackers.

 

COMPLIANCE

We use collected information for compliance purposes, including enforcing our Terms Of Service or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency.

 

DISCLOSURE OF CUSTOMER INFORMATION

We may disclose your information to third parties for the purposes described in this Privacy Policy, including but not limited to:

 

AFFILIATES AND SUBSIDIARIES

We may share your information with our affiliates and subsidiaries to provide you with seamless access to our Services and to improve our products and services.

 

VENDORS AND SERVICE PROVIDERS

We may share your information with vendors and service providers retained in connection with the provision of our Services, such as payment processors, shipping companies, and customer service providers.

 

THIRD PARTY APP INTEGRATIONS

If you connect a third-party application to our Services, we may share your information with that third party to enable integration of the application and to provide you with a better experience.

 

ANALYTICS PARTNERS

We use analytics services such as Google Analytics to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. You can learn about Google's practices by going to https://www.google.com/policies/privacy/partners/ (opens in a new tab), and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout (opens in a new tab). We may also share this analytics data with our partners to improve our Services and better understand how our customers use our products and services.

 

We may also disclose your information in the following circumstances:

• As required by law, such as to comply with a subpoena, court order, or other legal process;
• To protect our rights and property, or the safety and security of our customers, employees, and the public;
• To investigate and prevent fraud, illegal activities, or misuse of our Services;
• In connection with a merger, acquisition, or sale of all or a portion of our assets, including during due diligence; and
• With your consent or at your direction.

We take reasonable steps to ensure that any third parties with whom we share your information are bound by confidentiality and privacy obligations at least as restrictive as those set forth in this Privacy Policy.

 

ADVERTISING PARTNERS AND TARGETED ADVERTISING

We collaborate with third-party advertising partners to provide you with ads that we believe may be of interest to you. These advertising partners may use their own cookies, pixel tags, and similar technologies on our Services. They may also collect information about you, which they can collect over time and across different websites and online services. For more information about interest-based ads and to learn about options for opting out of having your web browsing information used for behavioural advertising purposes, please visit www.aboutads.info/choices (opens in a new tab). If you are in the EU, you can visit www.youronlinechoices.eu/ (opens in a new tab). You may also use the settings offered by your mobile operating system to limit ad tracking. To learn more about how you can opt-out of personalized ads in mobile apps, you can install the AppChoices mobile app. It is important to note that some of the activities described in this section may be considered "targeted advertising," "sharing," or "selling" under certain laws. For more information about the choices available to you with respect to these practices, please refer to the section titled "Opting out of Targeted Advertising, Sharing and Sales" below

AGGREGATED OR DE-IDENTIFIED INFORMATION

We may provide certain automatically-collected, aggregated, or otherwise de-identified information to third parties for a variety of purposes, including (i) fulfilling reporting obligations; (ii) for business or marketing reasons; or (iii) to help such parties understand the interests, habits, and usage patterns of our users for certain programs, content, services, advertisements, promotions, and/or functionality available through the Service. If we generate any de-identified data and intend to treat it as non-personal data under Jordanian privacy laws, we will maintain and use the information in de-identified form and will not try to re-identify the information, except as permitted by law.

 

DISCLOSURES AS REQUIRED BY LAW

We may access, maintain, and reveal your information if we believe it is necessary or appropriate to: (i) comply with law enforcement or legal process, such as a court order or subpoena, or other lawful requests by public authorities, including meeting national security or law enforcement requirements; (ii) respond to your requests; or (iii) safeguard your, our, or others' rights, property, or safety. For clarification, we may disclose your information if you post any objectionable content on or via the Services.

 

MERGERS, SALES, OR OTHER ASSET TRANSFERS

We may transfer your information to service providers, advisors, potential transactional partners, or other third parties regarding the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets. Your information's use following any of these events will be subject to the provisions of this Privacy Policy in effect at the time the appropriate information was collected.

 

CONSENT

We may also disclose your information with your consent or at your request.

YOUR PRIVACY RIGHTS AND CHOICES

YOUR RIGHTS

You may have the following rights with respect to the personal information we process about you, subject to certain limitations and depending on your jurisdiction:

• Request a copy of the personal information we hold about you, including as necessary to support your right of data portability.
• Request to know information about the categories of personal information we process about you.
• Request that we correct your data.
• Request that we delete your data.
• Withdraw consent for any processing where we have requested your consent.

To exercise any of these rights, you may submit your request via email. If we deny your request, you may appeal our decision by contacting us at info@baiaandbo.com and putting “APPEAL” in your subject line.

Please note that some of these requests may impact our ability to provide you with certain services or features of our website, and we may not be able to fulfill your request if we are required to retain certain information by law or for legitimate business purposes.

 

OPT-OUT OF TARGETED ADVERTISING, SHARING, AND SALES

As described in the Advertising Partners section above, we may engage third parties to help serve you targeted advertisements on other properties. Under certain privacy laws, some of these activities may be considered “sales” or “sharing” of your personal information, or “targeted advertising.”

You have the right to opt-out of targeted advertising, sharing, and sales of your personal information by submitting your request via email with the subject line "Do Not Sell or Share My Personal Information." You may also visit our Services with a legally recognized opt-out preference signal enabled, such as the Global Privacy Control.

 

ACCOUNT INFORMATION

You may manage and update your information or close your account by emailing us at info@baiaandbo.com.

 

MARKETING COMMUNICATIONS

If you wish to stop receiving marketing emails from one of our brands, simply click on the unsubscribe link at the bottom of any of those emails. If you opt-out of receiving marketing emails, you may still receive other types of messages, such as purchase receipts, shipment information, or emails about your account. For more information about managing text messages received from one of our brands, please review our Text Messaging Program Terms & Conditions.

 

INTERNATIONAL TRANSFERS

We may transfer the information we collect about you to other countries, including the Hashemite Kingdom of Jordan, as permitted by applicable law. The data protection laws in these countries may not be the same as those in your home jurisdiction. However, we will take steps to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it. If you are located in the European Economic Area ("EEA"), Switzerland, or the United Kingdom (“UK”), please refer to the "Note to Individuals in the EEA, UK and Switzerland" section below.

 

CHILDREN'S PRIVACY

We do not knowingly collect, maintain, or use personal information from children under 16 years of age, and none of our Services are directed towards children. If you become aware that a child has provided us with personal information in violation of this Privacy Policy, please notify us at email.

 

Note: This Privacy Policy covers other important topics such as the types of personal information we collect, how we use and protect it, and how we share it with third parties. Please read the full policy for more information.

 

SECURITY OF YOUR PERSONAL INFORMATION

We take reasonable and appropriate measures to protect the personal information we process in accordance with this Privacy Policy. We use administrative, technical, and physical safeguards to help protect against unauthorized access, use, or disclosure of personal information. However, we cannot 100% guarantee that our safeguards will prevent every unauthorized attempt to access, use, or disclose personal information.

 

CONTACT INFORMATION

Advanced Horizon LLC. is responsible for processing your personal information as described in this Privacy Policy. If you have any questions or concerns about our privacy practices, or if you wish to exercise any of your rights under this Privacy Policy, you may contact us by email at info@baiaandbo.com. We will make reasonable efforts to respond to your request in a timely manner.

 

NOTICE OF CHANGES TO PRIVACY POLICY

At times, we may make changes to this Privacy Policy. We will notify you of any changes by updating the date at the top of the policy and, in some cases, providing additional notice, such as by adding a statement to our homepage or sending a notification. We suggest that you review this Privacy Policy each time you access the Services or interact with us to remain informed about our information practices and the choices available to you.

 

NOTE TO CUSTOMERS IN THE MIDDLE EAST

We may collect several categories of personal information from you, including identifiers (such as name, contact information, and device identifiers), commercial information (such as purchased items), internet or network activity information (such as browsing behavior and usage data), approximate location data, inferences (such as purchasing preferences and approximate location), demographic data (such as gender), audio, electronic, visual or similar information (such as customer support call information), and other personal information (such as product feedback or payment method information). For more information about the personal information we collect, including the categories of sources, please refer to the "What Information Do We Collect About Customers" section above. We disclose this information for the business and commercial purposes outlined in the "How Do We Use the Information We Collect" section above. We disclose this information with the categories of recipients described in the "How Do We Disclose Information" section above. 

 

 

Further details on our disclosures are provided below:

 

Under this Privacy Policy, we may collect various categories of personal information, including but not limited to:

• Identifiers: This may include your name, contact information, and device identifiers.
• Commercial information: We may collect information related to items purchased, transactions, and purchase history.
• Internet or other network activity information: This may include browsing behavior, other usage data, and information related to your interactions with our Services.
• Approximate location data: We may collect information about your approximate location through various means, including IP address and GPS.
• Inferences: We may collect information about your purchasing preferences and approximate location, which may be inferred from other information we have collected.
• Demographic data: This may include information such as your gender.
• Audio, electronic, visual, or similar information: We may collect information related to customer support calls, including call recordings.
• Other personal information: This may include product feedback or payment method information.

For more information about the types of personal information we collect, please refer to the "What Information Do We Collect About Customers" section above.

 

We may share your personal information with the following categories of recipients:

• Affiliates and subsidiaries
• Analytics companies
• Cloud storage providers
• Communications providers
• Fraud prevention providers
• Fulfillment partners
• Marketing and advertising partners
• Payment processing companies
• Providers of third-party app integrations
• Webhosting providers

 

We disclose personal information for business and commercial purposes as described in the "How Do We Use the Information We Collect?" section above. We disclose personal information to the categories of recipients described in the "How Do We Disclose Information?" section above. We require these recipients to maintain the confidentiality of the personal information we provide to them and to not use the information for any purpose other than to provide services on our behalf.

 

Some countries provide their residents with certain rights related to their personal information. These rights may include the ability to request more information about the categories or specific pieces of personal information that we collect, use, disclose, share, or sell, the ability to request deletion of personal information, the ability to opt out of any sales or sharing that may be occurring, the ability to limit certain uses of sensitive personal information, and the right to not be discriminated against for exercising these rights, subject to certain limitations.

We use third-party cookies and related technologies to send targeted ads, which may be considered a "sale" under certain countries and jurisdictions. Based on this interpretation, we may have "sold" and "shared" the following categories of personal information to the following categories of third parties in the past, and we may continue to do so in the future: 

 

Categories of Personal Information:

• Device identifiers, such as IP addresses and cookie IDs
• Internet or other network activity information, including browsing behavior, search history, and other usage data.

Categories of Third Parties:

• Marketing and advertising partners who help us deliver targeted advertising and measure the effectiveness of our marketing campaigns.
• Analytics partners who help us analyze and improve the performance of our website and services, and understand how users interact with our website and services.

 

NOTICE OF FINANCIAL INCENTIVES:

As part of our business practices, we offer various financial incentives to our customers from time to time. These may include discounts, coupons, or other benefits that are available to customers who sign up to receive our marketing emails or text messages. When you participate in a financial incentive, we will collect certain personal information from you, such as identifiers (such as your email address or phone number) and commercial information (such as your purchase preferences, interests, or purchase history).

To opt-in to a financial incentive, simply follow the sign-up or participation instructions provided. If you wish to opt-out of any ongoing benefits, you may do so at any time by following the unsubscribe instructions in our promotional emails and text messages or by contacting us directly at our email address. In some cases, additional terms and conditions may apply to a particular financial incentive, which will be provided to you when you sign up. We determine the value of your personal information by considering the value of the offer or discount presented to you.

You may choose to opt-out at any time, which can be done by following the unsubscribe instructions included in our promotional emails and text messages or by contacting us at info@baiaandbo.com

 

DATA RETENTION:

We retain the personal information we collect about you for as long as necessary to fulfill the purposes for which it was collected. We may retain certain information for legitimate business purposes or as required by law. When deciding how long to retain your personal information, we consider factors such as the type of products or services requested by you, the nature and duration of our relationship with you, the impact on our services if we delete some of your information, any mandatory retention periods prescribed by law, and the statute of limitations.

 

NOTICE TO INDIVIDUALS IN THE EEA, UK AND SWITZERLAND

If you are located in the EEA, UK, or Switzerland, you have certain rights and protections regarding the processing of your personal data under the law. Please refer to the sections below for more information.

 

LEGAL BASIS FOR PROCESSING

We will only process your personal data in accordance with the following legal bases:

 

NECESSITY

We will process your personal data as necessary to perform our contractual obligations to you, such as processing your orders and delivering the products you purchase.

 

LEGITIMATE INTEREST

We may process your personal data when we have a legitimate interest, such as communicating with you about changes to our services or legal documents, preventing fraud, and providing, protecting, and improving our products and services. We will only rely on our legitimate interests to process your personal data when they are not overridden by your rights and interests.

 

CONSENT

We may seek your consent for specific processing activities, such as sending marketing emails, and we will only process your personal data based on your consent if you provide it to us in the manner we indicate.

 

LEGAL OBLIGATION

In certain circumstances, processing your personal data may be necessary for compliance with a legal obligation, such as responding to legal process requests.

 

DATA SUBJECT REQUESTS

Please refer to the "Your Privacy Rights and Choices" section above for information on your privacy rights and how to exercise them. Additionally, you have the right to object to certain processing or request that we restrict certain processing. To exercise any of these rights, please contact us via email at info@baiaandbo.com.

 

REQUESTS FROM DATA SUBJECTS

If you are seeking to exercise your privacy rights, please refer to the "Your Privacy Rights and Choices" section above for further information. In addition, you have the right to object to certain processing or request we restrict certain processing. If you wish to exercise any of these rights, please contact us at info@baiaandbo.com.

 

TRANSFER OF DATA

Whenever we transfer personal information outside of the European Economic Area, United Kingdom or Switzerland, we ensure compliance with applicable data protection laws. We may transfer your personal information to countries that offer an adequate level of protection under applicable data protection law or use contractual protections for the transfer of personal information. To obtain a copy of the safeguards we use to transfer personal information outside of the European Economic Area, United Kingdom or Switzerland, please contact us as specified in the "Contact Us" section.

 

RETENTION OF DATA

We store the information collected about you for as long as it is necessary for the purposes for which it was originally collected. We may retain certain information for legitimate business purposes or as required by law. When deciding on the retention period, we consider various criteria such as the type of products and services requested by or provided to you, the nature and duration of our relationship with you, the impact on the services we provide to you if we delete some information from or about you, mandatory retention periods provided by law and the statute of limitations.

 

QUERIES OR COMPLAINTS

If you have any queries or complaints, please contact us at info@baiaandbo.com. If you have a concern about our processing of personal data that we are unable to resolve, you have the right to file a complaint with the data privacy authority where you reside. Please refer to the links below for contact details of your local data protection authority.

• For individuals in the EEA: https://edpb.europa.eu/about-edpb/board/members_en (opens in a new tab)
• For individuals in Switzerland: https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/contact.html (opens in a new tab)
• For individuals in the UK: https://ico.org.uk/global/contact-us/

 

Thank you for choosing Baia + Bo and trusting us with your information.